Your guides

Guiding your healthcare professionals through the noise and data complexity of today's world

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Meet the team
Illustration of an explorer standing in front of  a sign
Graphic of a portion of the globe with a network depicted as light

What’s the story?

The Camino de Santiago is a network of pilgrimages throughout Europe, all leading to the cathedral of Santiago de Compostela in Galicia, Spain.

These journeys, which are long yet rewarding, are unique to each individual.

Like the omnichannel journeys of your audience, the destination is clear – be that education or positive behaviour change leading to better patient outcomes – but the route may be less so.

Our hand-picked team of savvy omnichannel-native experts will guide you on the well-trodden and lesser-known paths of omnichannel and will map out the best route to success for you.

Get on with omnichannel.
With a team you can get on with.

Our team offers a comprehensive range of expertise tailored to help you achieve your goals.

Supported by a wide network of additional creative, digital and scientific experts, let us guide you through today's complex business landscape with creativity and precision.

Work with us
James Turnbull profile image.
James Turnbull
Founder & digital expert
An avid tech fan, described by a newspaper in 1999 as an "internet expert," who loves demystifying omnichannel and AI for pharma
James Turnbull
Founder & digital expert
Jess Blackwell
Executive Director
Loves sparking constructive debate to ensure our solutions are insight-led, innovative and effective
Jess Blackwell
Executive Director
Annie Carswelll profile image.
Annie Carswell
Account Director
Passionate about people; embodies her enthusiasm by driving teams towards a common goal
Annie Carswell
Account director
Tom Wilson profile image.
Tom Wilson
Associate Director,
Scientific Services
Never settles for "good enough”; drives innovation and empowers his team for standout solutions
Tom Wilson
Associate Director,
Scientific Services
Rebecca Illsley profile image.
Rebecca Illsley
Account Director
The most organised person you'll ever meet. Probably should be project managing deep space missions for NASA, but works here instead
Rebecca Illsley
Account Director
Ellie Hughes profile image.
Ellie Hughes
Senior Scientific Director
A science nerd who loves melding creativity and strategic insight to convey the complex in beautiful, smart simplicity
Ellie Hughes
Senior Scientific Director
Gemma Sartori profile image.
Gemma Sartori
Medical Writer
An enthusiastic, detail-oriented team player, delivering brilliant solutions by challenging the norm
Gemma Sartori
Medical Writer
Daniel Scott profile image.
Daniel Scott
Senior Digital Designer
A seasoned pixel pusher, crafting intuitive, usable, accessible interfaces for impactful experiences
Daniel Scott
Senior Digital Designer
Rosanna Allen
Senior Account Executive
Highly driven and organised; passionate about collaborating to efficiently deliver creative solutions
Rosanna Allen
Senior Account Executive
Iona MacKillop
Medical Writer
A creative thinker and team player, with a love for storytelling and pushing boundaries to produce innovative and impactful solutions
Iona MacKillop
Medical Writer
Shauna Willott
Medical Writer
Committed to crafting engaging and informative content with a bit of sparkle
Shauna Willott
Medical Writer
Jane Nikhwai
Senior Account Executive
Combines her passion for healthcare and project management to everything she delivers, ensuring high-quality outcomes that have their unique sparkle
Jane Nikhwai
Senior Account Executive
Kirsty McCann
Senior Medical Writer
A passionate wordsmith dedicated to bridging the gap between science and storytelling by creating captivating content that can educate and inspire
Kirsty McCann
Senior Medical Writer
Becky Case
Senior Account Director
A unique combination of relationship building, strong patient-focus and unstoppable drive means there are no limits when Becky is involved.
Becky Case
Senior Account Director
Ciara Gartshore
Operations Manager
An all-rounder who enjoys designing workflows and systems that best meet the needs of the team, aiming to keep processes efficient and people happy.
Ciara Gartshore
Operations Manager
Shirley Lam
Senior Account Executive
Thrives on creativity, innovation, and strategic thinking, with a passion for growing accounts and fostering collaboration to deliver impactful solutions in modern science.
Shirley Lam
Senior Account Executive
Anna MacDonald
Digital Designer
Dedicated to creating meaningful and memorable interactions by blending creativity and functionality to craft seamless (and beautiful) digital solutions.
Anna MacDonald
Digital Designer
Peter Hardwidge
Principal Medical Writer
Avid science, strategy, and PowerPoint enthusiast, with a love for crafting compelling scientific stories.
Peter Hardwidge
Principal Medical Writer
Our team

Get on with omnichannel.
With a team you can get on with.

Our team offers a comprehensive range of expertise tailored to help you achieve your goals. Plus a wide network of creative, digital and scientific experts that can support with multifaceted objectives.

Let us guide you through today's complex business landscape with creativity and precision.

Work with us
Connected

Get in touch with the team and tell us your challenges

Contact us here